A Lab is situated in the former Shell Laboratories on the north shores of the IJ in Amsterdam and opened on the first of July 2013. A Lab is a place where start-ups and professionals meet, where multidisciplinary creatives within the fields of new media and technology find their peers and can start and house their company.
The A Lab app enables you to find companies within the building, using iBeacon navigation. Using Beakon technology, the app also enables you to see who is around you, and connect to them using LinkedIn.